Healthcare Marketing and Advertising
We Care about HealthCare Marketing and Advertising
Most people think being a physician is like the “Lifestyles of the Rich and Famous.” Little do they know about the massive malpractice insurance bills, association fees, employee benefits, rent, and taxes you shell out each month. Not to mention the stress. We understand. Why? Because we’ve worked closely with health care providers for over a decade. From a start-up practice to a regional hospital, our mission for your practice is to make it more successful through creative, aggressive and savvy advertising, marketing and public relations. We know that most medical practices have typically depended on referrals in the past. But the past is not the future — as the market gets more competitive, every practice must consider a serious promotional campaign. At Navigation Advertising, we get to know you and your staff, study your target audiences, develop the right promotional tools to reach them, then effectively and creatively reach out. It’s about thinking outside the box and developing a healthcare marketing campaign that is tailor-made for your practice. We’ll help you grow, so you can spend more time with your patients.
Who do we work with?
- Primary Care Physicians
- Specialty Providers
- Dentist and Dental Providers
- Multi-Specialty Clinics
- Optometrists and Vision Specialists
- Audiology and ENT
- Dermatology and Skin Care
- Rural and Community Hospitals
- Chiropractic and Holistic Providers
- Pharmacies and Durable Medical Equipment Suppliers (DME)
- Long Term Care and Hospice
- Sleep Medicine
- Sports Medicine
FEATURED MARKETING CAMPAIGN
Murfreesboro Medical Clinic’s 70th Anniversary
We have provided their primary creative advertising concepts for several years and were asked to develop this comprehensive and community wide campaign. Confidence, clarity and goodwill were at the center of the messaging and imaging for this year long campaign. In addition to developing the initial creative, we also managed the campaign’s consistency so that effective branding was achieved.
After interviewing several agencies, we hired Navigation several years ago to help us promote our 350+ physician members. They provided new ideas, new branding initiatives, new strategies and implementation that not only worked, but required minimal effort from us. They are now a valued part of our team and we highly recommend them to health care providers seeking advertising and marketing that actually works
The Southeast Georgia Health System Marketing team loves working with Navigation! No matter the challenge, they always come through-and frequently surpass expectations, making us look like superstars.
This company is amazing! They have been with us from day one of providing free health fairs all across the state of Tennessee. From writing and distributing press releases, recruiting vendors, facilitating on-site logistics, shooting photography and videos and working with our folks on a near-daily basis to make sure everything goes flawlessly. We couldn’t do what we do without Navigation.
We’ve worked with Navigation for nearly 15 years. We don’t just depend on their creativity and strategies, but we trust them with our brand, image and message. That’s hard to come by these days and we appreciate all they do for our practice.
Navigation has been an essential part of our team from day one when they designed our brand, website and all of our collateral. Their continued and valued partnership has helped us launch an additional location and additional services.
We love their creativity! The creative team at Navigation works directly with our entire marketing department—it’s as if they were part of our company. They are responsive, responsible and best of all—they get us.
When we first began the process of forming our company, we turned to Navigation for our initial branding, print and web campaign. Their creative and strategic solutions were exactly what we needed and they’ve continued to assist us throughout our company’s growth.
We first heard of Navigation through another pharmacy. As a family-owned business we needed a caring advertising partner—not a big ad agency. That was over 10 years ago and we still use the folks at Navigation because they are responsive, efficient, communicative and creative.