How NOT to Write a Press Release

How NOT to Write a Press Release

Even with the rise of social media, press releases are still one of the most effective ways to acquire positive media coverage. However, the success of a press release relies almost entirely on how well it is constructed. We have collected a few common press release...
11 years of the Hashtags (& how to use them on Facebook

11 years of the Hashtags (& how to use them on Facebook

Today marks the 11-year anniversary of the first time a hashtag was tweeted! American technology evangelist Chris Messina is the first recorded person to have ever used a hashtag in a tweet, proposing the use of the pound-sign followed by a word or phrase to...
Google Ads vs. Facebook Ads

Google Ads vs. Facebook Ads

Choosing the Right Digital Advertising Platform for Your Business With nearly 3 billion internet users in the world, it’s no secret that your brand should be advertising online in some capacity. Google and Facebook, the first and third most-visited websites in the...