Mar 7, 2019 | Uncategorized
Search engine marketing, or SEM, is one of the most effective ways to grow your business in an increasingly online world. With potential customers turning to search engines to find businesses and organizations, it’s important for your business to stand out in order to...
Sep 21, 2018 | Uncategorized
Even with the rise of social media, press releases are still one of the most effective ways to acquire positive media coverage. However, the success of a press release relies almost entirely on how well it is constructed. We have collected a few common press release...
Jul 20, 2018 | Uncategorized
Buzz Marketing is a marketing tool that uses word of mouth to sell products and services. It can be a cost-effective way to spread the word about your company and create a “buzz” around your brand. Buzz marketing differs from traditional marketing in that it strives...
May 3, 2018 | Uncategorized
It’s graduation time in Middle Tennessee! To all of the MTSU graduates, Navigation says congratulations! Being located in Murfreesboro, Tennessee, it’s no wonder why Navigation loves MTSU. In fact, more than half of our employees hail from the Blue & White. With...
Apr 3, 2018 | Uncategorized
Expertise is a Seattle based company that identifies the top service professionals in over 100 business categories across 1000 cities, covering 85% of the US. This year Navigation Advertising is in the top 20 advertising agencies for the Nashville, TN area! Why These...
Feb 19, 2018 | Uncategorized
When creating a logo for your business, campaign, or venture, it’s really important to remember the 4 R’s of logo design. 1. An effective logo must be easy to READ by the viewer. So often, we see logos that are too complicated and hard to read, therefore...